Building a Brand
A brand is how a business identifies itself to consumers. Whether its the business’ website, staff business cards, or an ad, ensuring a consistent, clear, recognizable, and attractive branding is vital in ensuring your customers remember you!
Step 2: Brand the Product and Price
- Rework what Sarah will offer in light of her new brand. Add some interesting elements and twists to her offer.
- Will the price change now that Sarah is building a niche for her offer? Restate her pricing.
- Length: 3 paragraphs